VP of Business Technology & Automation

We're looking for a VP of Business Technology & Automation for a (B2C) tech scale-up. This role reports to the CEO. You will be responsible for internal IT systems, plus a centralized Data, Automation and AI team. You will lead a lean (growing) team (~10 FTE) alongside a larger global outsourced partner model.

Amsterdam
ICT
Noord Holland
HBO WO
Vast Hybrid
> 9000

VP of Business Technology & Automation

Are you a pragmatic, delivery-focused technology leader who prefers solving real business problems over endless architectural debate?

We're looking for a VP of Business Technology & Automation for a (B2C) tech scale-up. Reporting directly to the CEO, you will lead a lean internal team (~10 FTE) alongside a global partner model, translating business goals into tangible, high-impact technology solutions. You don't care about technology dogma or rigid process for the sake of it. You care about pragmatism, velocity, and delivering clear value.

Responsibilities - VP of Business Technology & Automation

Your Leadership Mindset & Philosophy

  • Pragmatic & Tool-Agnostic: You pick the right tool for the job. You evaluate solutions based on business need, risk, budget, and speed—not hype or vendor bias.
  • Fit Technology to People (Not the Other Way Around): You design systems that work for the human beings using them. You prefer simple, intuitive solutions where adoption happens naturally , rather than forcing rigid processes on teams.
  • Rapid Adaptation & Iterative Delivery: You prefer short sprints, fast feedback loops, and early delivery over long design phases. You ship early, gather input, and iterate.
  • Tangible Business Impact: You stay laser-focused on initiatives that bring immediate, visible improvements to internal workflows, productivity, and decision-making.
  • Master of Non-Technical Stakeholder Management: You bridge the gap effortlessly between deep technical topics and commercial realities. You build trust with non-technical leaders (Finance, Ops, Marketing, Product) by framing tech decisions in terms of risk, ROI, speed-to-market, and user experience.

Core Responsibilities

  • Strategic Business Alignment: Partner directly with the C-suite and executive leaders across Operations, Manufacturing, Product, and Finance to build a realistic, business-driven technology roadmap.
  • Data, AI & Automation Leadership: Lead and scale our centralized Data, AI, and Automation capabilities. Identify and roll out high-impact, practical AI and automation use cases that save time and eliminate bottlenecks.
  • Core Systems & IT Infrastructure: Oversee business systems, workplace tools, enterprise apps (ERP/CRM), networks, and vendor ecosystems to ensure high reliability, security, and scalability.
  • Pragmatic Trade-off Management: Continuously balance competing priorities—balancing speed vs. scale, custom builds vs. off-the-shelf tooling, and immediate operational needs vs. long-term architectural stability.
  • Lean & Scalable Team Leadership: Lead, coach, and empower an agile internal team (~10 FTEs) while optimizing relationships with external vendors and global managed service partners.
  • Security & Governance: Maintain solid cybersecurity, data privacy, and disaster recovery standards across all global locations without creating unnecessary bureaucracy.

Requirements - VP of Business Technology & Automation

  • 10+ years of tech leadership experience, ideally in fast-growing, operationally complex, or B2C scale-up environments.
  • Proven track record across Internal Systems, Data, and Automation, with a practical (not purely theoretical) understanding of modern data pipelines, business apps, and AI implementation.
  • Strong business acumen & trade-off judgment: Demonstrated ability to manage complex multi-variable decisions across budget, time-to-market, risk, and technical debt.
  • Exceptional stakeholder communication: Ability to translate complex technical concepts into clear, actionable choices for non-technical executives.
  • Agile, hands-on mindset: You are comfortable zooming out to shape strategy with the CEO and zooming in to unblock delivery with your team.

The offer

This is what we have to offer:

  • A base salary between €140.000 and €160.000 a year, plus bonus;
  • A role based in Amsterdam with hybrid working (3 days in-office);
  • The opportunity to work at a thriving tech scale-up.

VP of Business Technology & Automation
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